How to Use AI Voices for Sales Videos, Ads, and Lead Generation
You can use AI voices for sales videos, ads, and lead generation by creating professional, natural-sounding narrations with tools like ElevenLabs. These voices can enhance video ads, product promos, and landing page content, making them more engaging and persuasive. Pairing AI-generated voiceovers with compelling visuals and calls-to-action can increase conversions without hiring voice actors or recording your own voice.

Table of Contents
How I Discovered AI Voices for My Marketing
When I started creating sales videos and ads, I spent hours trying to record my own voice. I wasn’t happy with the results—it sounded unprofessional and didn’t match the energy I wanted. Then I tried Voice AI with ElevenLabs, and it was a game-changer. Suddenly, I could create clear, confident, and persuasive audio in minutes.
Why AI Voices Work So Well in Sales and Marketing
In sales, first impressions matter. The right voice can instantly grab attention, build trust, and push someone to take action. With Voice AI, I can pick the exact tone I want—whether that’s friendly, energetic, or authoritative—without relying on my own voice or hiring expensive talent.
My Process for Creating Sales Videos with AI Voices
- Write a high-converting script – I keep it short, benefit-driven, and with a clear call-to-action.
- Generate the voiceover – I paste the script into ElevenLabs and choose the best-sounding AI voice for my audience.
- Add visuals – I pair the narration with product footage, animations, or testimonial clips.
- Export and test – I run different versions of the ad to see which voice style converts better.
Using AI Voices for Facebook and Instagram Ads
When I run ads on Facebook and Instagram, I use AI voices that sound warm and conversational. This helps the ad feel less like a commercial and more like a genuine recommendation, which gets me more clicks and conversions.
How AI Voices Boost My Landing Page Conversions
Adding a short AI voice intro to my landing pages increased my leads almost instantly. People stay longer when they hear a friendly voice welcoming them and explaining the offer. It’s like having a personal salesperson on my page 24/7.
Using AI Voices in Email Marketing
Most people don’t think about adding voice to emails, but I embed short audio clips recorded with ElevenLabs in my campaigns. It adds a personal touch and makes the email stand out in a crowded inbox.
Personalization with Multiple AI Voice Styles
One of my favorite tricks is creating different voice styles for different segments of my audience. For example, I use a more professional tone for B2B ads and a friendly, casual tone for consumer products. This makes my marketing feel tailored and more relatable.
How I Use AI Voices for Lead Magnets
For my lead magnets, like free guides or mini-courses, I narrate the content with Voice AI. This adds perceived value and makes my free offers feel like premium products, which helps me collect more emails.
Scaling Lead Generation with AI Voices
Because AI voices are fast to create, I can launch multiple ads and landing pages at the same time. This lets me test different offers quickly without waiting on human voice talent or spending extra money.
My Results After Switching to AI Voices
After replacing my old self-recorded voiceovers with ElevenLabs, my ad click-through rate went up, my cost per lead went down, and I was able to scale my campaigns faster. The professional sound made my brand feel more credible, which led to higher sales.
Final Thoughts
If you’re running sales videos, ads, or lead generation campaigns, AI voices can give you a huge advantage. You can produce high-quality, persuasive audio in minutes, test different styles, and connect with your audience on a deeper level. Start with ElevenLabs and see how much better your marketing sounds.
How I Choose the Right AI Voice for Each Campaign
When I create a sales video or ad, I always start by asking: “Who’s my audience?” A corporate audience responds better to a confident, professional voice, while lifestyle products sell better with a warm, conversational tone. With ElevenLabs, I can test different styles quickly until I find the one that connects best.
The Role of Emotion in AI Voiceovers
One thing I’ve learned is that emotion sells. Whether it’s excitement for a new product or calm reassurance for a service, AI voices can be adjusted to match the exact mood I need. This emotional tone can make the difference between someone clicking “buy” or leaving the page.
How AI Voices Help Me Test Multiple Offers Faster
In marketing, speed is everything. Before Voice AI, I had to wait for voice actors to send me their recordings, sometimes taking days. Now, I can create multiple voiceovers in one afternoon, launch A/B tests, and see which ad version converts better—all without delays.
Using AI Voices in YouTube Ads
YouTube ads are a powerful way to drive leads, but the competition is high. I use Voice AI to make my ads stand out in the first 5 seconds, which is crucial before viewers click “skip.” The right tone can hook someone instantly.
AI Voices for Retargeting Campaigns
For retargeting, I create a friendlier, more personal voiceover—almost like I’m speaking directly to them. This softer approach often brings back people who didn’t convert the first time.
Integrating AI Voices into Webinar Promotions
When I promote webinars, I use ElevenLabs to record short, engaging invites. These play on social media, in emails, and even as audio ads on streaming platforms, helping me fill up my event seats.
Making My Sales Pages Talk—Literally
One thing that boosted my conversions was adding AI voice intros right at the top of my sales pages. People hear a quick “welcome” followed by the main benefit of my offer. It’s simple but surprisingly effective at keeping visitors engaged.
How I Reuse AI Voice Content Across Platforms
A single voiceover can be reused in multiple places. I take the same narration from my sales video and repurpose it into Instagram Reels, TikToks, podcast intros, and even voicemail drops. This multiplies my reach without multiplying my workload.
The Cost Advantage of Using AI Voices
Hiring professional voice talent for every project can get expensive—especially if you run multiple campaigns. With Voice AI, I can create as many versions as I want without paying per recording. That extra budget goes into more ads and better visuals.
How I Keep My Brand Voice Consistent
Even though I use different tones for different campaigns, I make sure my brand voice feels consistent. I save my favorite ElevenLabs settings so my ads always have a similar quality, which builds recognition and trust.
Testing Language Variations with AI Voices
If I want to target a new market, I don’t need to hire a separate translator and voice actor. I can create AI voiceovers in multiple languages and accents, letting me expand my audience without extra costs or delays.
My Final Advice for Using AI Voices in Marketing
If you’re serious about sales videos, ads, and lead generation, AI voices aren’t just a shortcut—they’re a competitive edge. They let you test faster, scale easier, and connect deeper with your audience. Start with ElevenLabs, experiment with different tones, and watch how much more powerful your marketing becomes.